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Non-Profits and orgs 5 Affiliate Marketing Vs CPA Marketing The Landing Page & Conversion Marketing Platform Currency Saved Organic Traffic via SEO Editorial & Writing Services URL: https://www.youtube.com/watch%3Fv%3DZP3squpMBlM Paid Search If you’re already advertising using a PPC or CPM model, you can use your existing data to figure out how much you are currently paying for an action and then use that information to determine your target CPA. Of course, you’ll want to make sure that those conversions are actually turning into profitable sales, but if your campaigns are already profitable, they’re probably a good starting place. Adblock and CPA marketing There can be many other ways these offers can be categorized. For you, this much is sufficient. RESOURCES I rarely target entire country for any campaign unless I am not getting much traffic at region or city level. Digital Media Strategist Use Excel to track your CPA over time One account. Countless partnership opportunities. 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