But what if Bob wants to grow faster? That means spending more to acquire each customer but also acquiring more customers.
v Similar to cost per click, cost per action denotes a particular user action resulting in compensation or the calculation of cost. The advertiser can measure or expect specific user actions. In contrast to the CPC model, the cost per action model is not primarily aimed at getting a purchase.
Cost Per Action/Acquisition (CPA) marketing is an internet marketing strategy where an advertiser pays for a specific action taken by a potential customer. If you have your own website with good traffic, it's relatively simple to monetize it using CPA marketing.
The good news is, the optimization beast within can be contained. Thanks Clickbooth is one of the most recognized and fastest growing CPA Affiliate Network. It is considered as one of the oldest players in the industry and has earned the tag of being one of the most reputed CPA Affiliate Networks. As an Affiliate, you can look forward to a whole range of products and services. They have a wide range of advertisers in different categories. It has been estimated that Clickbooth pays almost $ 100M a year to affiliates. Moreover, Clickbooth is one of the favorite CPA Affiliate Network for almost every ‘Super Affiliate’.
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